Shaun Johnston

Research Manager

Shaun Johnston is a strategic insights and research specialist with a decade of experience in understanding consumer behavior by blending qualitative and quantitative data. Currently a Research Manager at Basis Global, Shaun has previously led teams and guided senior stakeholders in organizations like Human8 and InSites Consulting. With a Master of Arts from the Higher School of Economics, Shaun has also worked internationally, bringing a global perspective from experiences in China and Russia. Recently, Shaun's focus has expanded to the intersection of AI and research, exploring innovative ways to enhance brand strategy.

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Manchester, United Kingdom

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