Cassi Haggard

Senior Digital Marketing Analytics Professional Social Media

Cassi Haggard is a seasoned professional in digital marketing and communications with extensive experience in social media strategy and content creation. Currently serving as a Senior Digital Marketing Analytics Professional at Humana since May 2023, Cassi plans and executes data-driven social media strategies for CenterWell Primary Care and Conviva Care while analyzing performance metrics. Previous roles include Communications Manager at Kentucky Venues, where Cassi wrote various press materials and developed content strategies, and earlier positions as Communications Specialist and Information Officer within the same organization, focusing on engaging content for a range of events and venues. Additional experience includes roles at Girl Scouts of Kentucky's Wilderness Road and Sheltowee Trace Outfitters, along with foundational work as a Composing Clerk at Times Tribune and Our Chalet Assistant. Cassi holds a Bachelor of Arts degree in Journalism from Asbury University.

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