Humancare
Daniel Massih has a strong background in advertising and creative direction. Daniel most recently worked as the SVP Group Creative Director/AD for Humancare | An IPG Health Company starting in November 2022. Before that, they held the same position at FCBCURE, an IPG Health Company from September 2021 to November 2022. Prior to that, they worked as a Creative Director/AD at Ogilvy from June 2021 to September 2021, and at Grey Group from December 2019 to June 2021. Daniel also has experience as a Creative Director/AD at Publicis from May 2017 to December 2019. Before transitioning to creative direction, Daniel worked as a Senior Art Director + Creative at Arnold Worldwide from January 2016 to January 2017, and at J. Walter Thompson Worldwide from May 2013 to December 2015. Daniel started their career as an Art Director + Creative at BorghiErh/Lowe from June 2007 to April 2013, and as an Art Assistant at Ogilvy & Mather from April 2006 to June 2007, and at Lew'Lara\TBWA from February 2005 to April 2006.
Daniel Massih attended FAAP - Fundação Armando Alvares Penteado, where they obtained a Bachelor's degree in Publicidade e Propaganda. The start and end years of their education are not provided.
Humancare
Imagine an agency purpose-built to the needs of the innovators in healthcare. An agency with entrepreneurial energy. Plus all the resources and expertise of IPG Health. Lean. Nimble. Inventive. Hungry. Equally adept at DTC and HCP. And DTP. And Rx to OTC. And any other acronyms that don’t exist yet but will. An agency born of the understanding that beneath the labels of physician, caregiver, or patient, we are all human - that special .01% of life on earth that dreams, feels, inspires and, above all, cares. Because when you keep human at the center of everything you do, something changes. Insights speak to heart as well as head. Data takes on a face. And advertising becomes advocacy. That's the healthcare agency the world needed. That's Humancare