Vivek Nautiyal

HUMBEE, an initiative by Twenty Point Nine Five Ventures Pvt. Ltd., is the global pioneer facilitating the Business Community Welfare by recognising the efforts & rewarding the contributions of value chain partners through social security benefits in a dignified manner while bridging the gap between Value Chain Partners & Manufacturers for inclusive growth. By enhancing livelihoods & fostering trust, HUMBEE drives societal impact while creating meaningful connections within the distribution value chain. BENEFITS FOR MANUFACTURERS 1. Build meaningful engagement with a vast network of VCPs to drive pull-based demand generation, resulting in brand advocacy. 2. Digitalise order & payment aggregation processes. 3. Gain complete visibility into product flow, pricing, & promotions down to the last sale point. 4. Access to data-driven insights for smarter, more impactful business decisions. 5. Enable optimisation of distribution incentives with a focused & result-oriented approach to maximise ROI. 6. Leverage an in-built communication engine (via WhatsApp / SMS) & contact centre for broader reach, feedback & support. 7. Fulfilment of welfare intent through social security programs for VCPs, adding a unique value proposition. BENEFITS FOR VALUE CHAIN PARTNERS (VCPs) 1. Social Security Benefits, in the form of life, medical, & other risk coverage, along with Golden Age benefits. 2. Recognition & Rewards as per contribution in business growth. 3. Transparency in pricing & promotions from brands. 4. Deeper Association & Engagement with brands. 5. Reward & Recognition for applicator/Influencer (Bar-bender, Mason, Painter, Electrician, etc) in non-DIY industry such as in Building Construction Materials.