Veronica Rinnelä

Director Digital Commerce Development at Huutokaupat

Veronica Rinnelä has extensive experience in the field of eCommerce and digital commerce transformation. Veronica currently works as the Director of Digital Commerce & Development at Mezzoforte Oy - Huutokaupat.com, where they are responsible for leading the business, design, CX, technology, and data teams in driving digital commerce growth. Prior to this role, they served as the eCommerce Director at Stockmann, leading the operations and development of eCommerce in Finland and the Baltics. In addition, they worked as the Development Manager for Digitalization & ICT at Stockmann, where they focused on developing international strategic projects and programs. Earlier in their career, Veronica held various roles at SOK, including Development Manager for eCommerce, Service Manager for eCommerce, Team Leader for eCommerce, and Service Advisor for eCommerce. Veronica also has experience in sales and team coaching in the hotels and restaurants industry.

Veronica Rinnelä's education history shows that they attended Keski-Pohjanmaan ammattikorkeakoulu, Pietarsaaren yksikkö from 2004 to 2007. During this time, they earned a degree in Restonomi and pursued their studies in Utbilningsprogrammet för turism. In 2018, Veronica completed a certification program as a Sertifioitu prosessin johtaja at Alma Talent Oy. Additionally, they attended Merkur Akademia International in 2006 for a short period of time without receiving a degree mentioned. Lastly, Veronica completed their secondary education at Kouvolan yhteiskoulun lukio from 2000 to 2003, where they obtained an English degree.

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