Heather Rigby

Heather Rigby is a seasoned professional in the field of paid media management and planning, currently serving as a Senior Paid Media Manager at Hybrid since August 2024. Previously, Heather held the position of Senior Media Planner at Ayzenberg from June 2021 to August 2024, managing high-profile clients such as The Pokémon Company International and Microsoft, and overseeing substantial media budgets up to $25 million. With extensive experience ranging from programmatic media planning to comprehensive digital strategy development, Heather has a track record of optimizing media buys and delivering tailored media strategies that align with client objectives. Heather's qualifications are further enhanced by numerous certifications in digital marketing and media planning from esteemed platforms including Facebook, Google, and Twitter. Heather holds a degree from the University of New Orleans, completed in 2018.