Rachel Sicotte

Rachel Sicotte is a seasoned marketing professional with a robust background in customer experience strategy and service design. Currently serving as a Strategic Advisor for Customer Experience Strategy at Hydro Québec since March 2023, Rachel previously held various roles at EY from August 2017 to March 2023, including Senior Consultant in Service Design & Research and Marketing Specialist, where effective branding and business development were key focus areas. Prior experience also includes positions as Marketing Coordinator and Account Manager at sept24, overseeing multiple client accounts, and as Marketing Coordinator and Head of Customer Service at Life Pearls Inc., where Rachel played a vital role in developing comprehensive marketing strategies. Rachel holds a Master's degree in Marketing from HEC Montréal, alongside a Bachelor's degree in Marketing from the same institution, and has completed a semester abroad at the University of Adelaide.