Ashish Chhabra

As the Joint Marketing Director of Hygienic Research Institute Private Limited (HRIPL), Mr. Ashish Chhabra looks after a diverse portfolio, which includes marketing, creatives, concepts, ideas, brand building, new product development, brand launches; administrative and legal affairs; trademark, patents, copyrights; international business and exports and; purchases and cost management.

He started his career at HRIPL as a sales representative just after graduation. Travelling across India, he learned about regional markets. He credits this experience as pivotal to his role in understanding customers and devising products and selling strategies. He followed this up by working in different departments, such as accounts, and also the factories to understand other aspects of the business before entering marketing.

With a graduate degree in accounts, he has in-depth knowledge of how the company operates and a transparent approach. A thoughtful, team-oriented and decisive leader, Mr Chhabra has an informal leadership style. Outside of work, he loves to travel and meet new people.