Coviea Goyal is a skilled marketing professional with experience in creative strategy and marketing analysis. Currently serving as a Creative Strategist at HYPE10 since January 2023, Coviea established the creative department from scratch. Previously, Coviea worked as a Marketing Analyst at Structured, managing email campaigns and conducting audits to optimize marketing performance. In a prior role as a Marketing Associate at Mercury, Coviea contributed to campaign modifications that led to significant improvements in lead conversion rates. Early experience includes internships as a Creative Strategy Intern at Shot X and a Marketing Intern at Pi-lo, where Coviea developed youth-facing marketing strategies and collaborated on brand identity projects. Coviea holds a Bachelor of Science in Advertising from Boston University, obtained in 2021.
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