Hypothesis Group
Krista Wischmann, currently working at Hypothesis Group, holds a Master of Science degree in Applied Psychology from the University of Southern California. Prior to their current role, Krista has gained experience in various positions such as Assistant Learning Specialist at USC Athletics, Organizational Development Consultant at Apex Performance Strategies, and Research Operations Project Manager at Amazon. Krista has also worked as a Supplemental Instruction Leader at San Diego State University. Krista's expertise lies in managing quantitative operations, conducting research, and implementing strategies for organizational development.
Hypothesis Group
Hypothesis is consumer-centric insights, design, and creative agency specializing in research that is foundational, holistic, and forward looking. Unlike many firms, we don’t have an outsource model – our consultants, analysts, moderators, marketing scientists and designers are all in-house, and work closely together to develop and effectively communicate insights and stories in a compelling award-winning style. Our client partners include many of the world’s most innovative, admired, dynamic, and disruptive brands and agencies who require the resources and capabilities of a top 50 firm, but the creativity and service orientation of a boutique. Headquartered in Los Angeles, with offices in Seattle, Hypothesis manages hundreds of projects domestically and internationally since 2000.