Jennifer Meyers

Jennifer Meyers has extensive experience in brand marketing and management, currently serving as the Brand Marketing and Global Activation Manager for Hyster-Yale Materials Handling since April 2019. In this role, Jennifer develops long-term brand strategies, manages global marketing activities, and directs digital brand strategy to achieve market objectives. Previous positions include Marketing Manager and Strategic Development Project Manager at Vidant Health, where Jennifer led marketing initiatives and supported recruitment strategies. Additional experience includes roles at Murphy USA, VPS Convenience Store Group, New Hanover Regional Medical Center, and the American Red Cross. Jennifer holds a Bachelor's degree in Journalism, Public Relations & Spanish from the University of North Carolina at Chapel Hill and a Master's degree in Journalism and Media Management from the University of Missouri-Columbia.