Maya Ninel R. is a seasoned newsroom analyst and editorial strategist with extensive experience in audience development and digital journalism. Currently serving as a Newsroom Analyst at The i Paper since April 2023, Maya is instrumental in transitioning the newsroom to a digital-first approach while enhancing journalism performance and audience engagement. Previously, as a Senior Editorial Analyst at CNN, Maya developed audience growth strategies and collaborated with digital leaders to optimize editorial practices. Maya's career also includes significant roles at Mashable, where contributions as Director of Growth solidified the company’s audience development framework, and experience at Macmillan Publishers as a Social Media Manager. With a strong educational background in journalism and literature from notable institutions, Maya combines expertise in data analytics with a passion for impactful storytelling.
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