Jean-luc LASSALLE is an experienced professional with a diverse background in sales, marketing, and journalism. Currently serving as a Conseiller ventes at i-Run since May 2023, responsibilities include client advisory, managing the fitness-crossfit sector, and enhancing the retail space through merchandising skills. As the Founder of OCCIGEN since February 2021, Jean-luc developed a French sportswear brand focused on ecological materials, overseeing website creation and marketing strategies. Previous roles include sales consultant at INTERSPORT FRANCE, journalist internships at viàOccitanie and Ouest-France, and project management at MONT FOOT 5, showcasing a broad skill set in business development, communication, and event organization. Jean-luc's educational background includes a Master 2 in Sports Journalism from ESJ Paris and a dual Master’s in Sports Management from OMNES Education.
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