IAG Loyalty
Joe Mallory-Skinner is a skilled design professional currently serving as the Lead Design System Designer at IAG Loyalty since February 2024, focusing on the Avios design system. Previously, Joe held the role of Senior Product Designer for the multi-brand global design system at TOYOTA Connected, contributing to foundational design elements and user research efforts. At BT, Joe led the EE design system, integral to the rollout of the new EE brand across digital platforms. Additional experience includes senior positions at Three and Dyson, with a solid educational background in User Experience and Interaction Design from the Interaction Design Foundation and a BTEC National Diploma in Music from The Brit School for Performing Arts.
This person is not in the org chart
This person is not in any teams
IAG Loyalty
1 followers
IAG Loyalty is part of International Airlines Group (IAG). We were founded as Airmiles in 1988 and became Avios in 2011, now we’re IAGL and we have over 30 years’ experience in loyalty. We manage the British Airways Executive Club, Iberia Plus, Vueling Club, and the Aer Lingus AerClub, and we have an impressive range of retail, travel and financial services partners of the Avios currency. We’re loyalty pioneers creating the world’s most rewarding experiences. That’s our vision. We help people to enjoy incredible experiences by collecting and redeeming the iconic Avios currency. We design customer loyalty programmes, build loyalty management tools, provide loyalty tech solutions, and produce invaluable data and customer insights to turn customer loyalty into a powerful tool for maximising a brand power and scale. We’re a vision and values led business. Our vision sets our ambition, and our values represent how we’re going to get there. Together, this perfect partnership unites our people into a club of colleagues that know why and how we do things here. Our values are owned by everyone in the club, and are uniquely ours: • We bring passion to our work • We have the courage to reimagine • We focus on agility • We excel in delivery • We keep learning and stay curious • We take belonging seriously Our colleagues bring our vision and values to life every day in all they do. For our business, for our customers and for each other.