Johanna Sparr

Johanna Sparr has a diverse work experience with a focus on data analysis and strategic decision-making. Johanna is currently working at ICA Gruppen as a Data & Analytics Transformation Lead, where they support management teams in implementing data-driven processes and creating new business value. Prior to this, Johanna worked at SAS - Scandinavian Airlines as a Team Leader and Senior Revenue Manager, optimizing revenue and coaching a team of Revenue Managers. Johanna also worked as a Revenue Manager at SAS, where they were responsible for revenue optimization on one of the company's largest destinations. Johanna has experience in customer insights analysis and project management from their role at Nepa, where they provided actionable insights to clients in the consumer goods, alcohol, and media industries. Johanna also has previous experience in customer service, sourcing, and finance from their role at Carlsberg Group. Johanna has interned in marketing and communications at Ericsson and has experience in sourcing functional development and market logistics management. Overall, Johanna has a strong background in data analysis, revenue optimization, and strategic decision-making in various industries.

Johanna Sparr completed their high school diploma in Social Sciences at Viktor Rydbergs Gymnasium in 2009. Johanna then pursued their BSc in Business Administration at Lund University from 2009 to 2012. In 2012, they went on an exchange semester at ESSEC Business School, studying Business Administration. That same year, they also enrolled in Copenhagen Business School, completing their MSc in Business Administration with a focus on International Marketing and Management from 2012 to 2014. In 2005, they had a brief overseas study experience at Rye High School.