Sofia Blomstrand

Sofia Blomstrand is an accomplished professional with extensive experience in category management and strategic marketing, currently serving as Category Manager at ICA Gruppen since May 2021. Prior to this role, Sofia held several senior positions at Procter & Gamble from August 2015 to May 2021, focusing on Category Management and Market Strategy for the Nordic region, including clear responsibilities for brands such as Clearblue and Pampers. Earlier career roles include positions at H&M, where Sofia functioned as an E-commerce Business Controller and as a corporate finance intern at Handelsbanken Capital Markets. Sofia's educational background includes an M.B.A. from UNC Kenan-Flagler Business School and multiple degrees from Stockholm School of Economics, encompassing both Marketing and Media Management.