Carmen Garcia Cuevas

Carmen Garcia Cuevas is a seasoned professional with extensive experience in international trade and business development. Currently serving as Business Developer Manager at CHIE MIHARA since October 2022, Carmen previously held the same role from September 2015 to January 2021, focusing on enhancing global turnover and brand awareness. As International Trade and Marketing Director at ICEX since January 2021, Carmen specializes in providing strategic consulting for Spanish companies aiming to penetrate the Italian market, particularly in consumer goods and industrial sectors. Carmen's career at ICEX began in 2004, where responsibilities included supporting SMEs in accessing markets and coordinating promotional activities in Italy. Previous roles also include Marketing & Commercial Planning Manager at Barcelo Hotels & Resorts and Marketing and Communication Manager for Enforex. Educational qualifications include a Master’s in International Business Management from ICEX Campus, a Master’s in International Business from Université de Tours, and a Licentiate degree in Economic and Legal Translation from Universidad de Granada.