Rishabh Pai

Product Marketing Manager at ICICI Bank

Rishabh Pai is a seasoned marketing professional with extensive experience in product marketing and digital strategy. Currently serving as a Product Marketing Manager at ICICI Bank since May 2019, Rishabh manages the promotion of 16 transaction banking products through various media channels, executes integrated marketing campaigns reaching approximately 25 million audiences quarterly, and develops go-to-market strategies for new product launches. Prior roles include Wealth Manager at Welingkar Institute of Management and a Marketing Intern at FUTURE CONSUMER LIMITED, where Rishabh contributed to a 24% increase in sales for the Kara brand. Educational qualifications include a Master's in Business Administration in Marketing from Welingkar Institute of Management and a Bachelor's degree in Accounting and Finance from Smt Mithibai Motiram Kundnani College of Commerce and Economics. Rishabh also holds a degree in Digital Marketing from MICA.

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