ICON MarCom Group
Firas Tirhi is the Founder and Managing Director of ICON, a position held since August 2007. Prior to founding ICON, Firas gained marketing experience as a team member at Grand Stores LLC from 2003 to 2006 and at Juma Al Majid Holding Group L.L.C from February 2000 to May 2003. Firas holds a Master’s Degree in Marketing/Marketing Management from Columbus State University and a Bachelor of Business Administration from Birzeit University.
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ICON MarCom Group
ICON is a leading creative, branding, and digital network dedicated to enhancing consumer experiences. We offer innovative 360-degree solutions in creative development, branding, and digital marketing, utilizing data-driven strategies and impactful storytelling that engage diverse audiences, particularly in the MENA region. With over 15 years of experience, ICON has partnered with major global brands, fostering strong relationships that drive success. Our expert team creates and implements a wide range of projects with top global partners, leveraging exclusive marketing tools to deliver impressive results. Our four departments—Advertising, Digital, Branding Studio, and ICON Plus—work seamlessly together, establishing ICON as a cohesive creative agency network throughout the MENA region. Let’s transform brand experiences and make a lasting impact together.