Selma Terzic is a seasoned executive with extensive experience in the beauty and cosmetics industry. Serving as the Chief Executive Officer of ICONIC LONDON since July 2018, Terzic previously held the CEO role at QMS Medicosmetics from March 2018 to January 2021. Terzic's career includes significant positions such as Business Development Consultant at Pat McGrath Cosmetics, Global Managing Director for PZ Cussons Beauty overseeing brands like St Tropez and Sanctuary, and Global Managing Director at St.Tropez Tan during its growth and sale to PZ Cussons. Additionally, Terzic was the General Manager for MAC Cosmetics in the UK and Ireland, contributing to its establishment as a leading brand within the cosmetics sector.
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