Guido Castignani

Guido Castignani has extensive work experience in marketing and social media management. Guido currently serves as the Marketing Manager for Iconix Brand Group in the LATAM region, where they focus on brand licensing and supports the development of marketing strategies. Guido is responsible for brand positioning, communication planning, and analyzing consumer trends. Additionally, Guido manages social media profiles and websites for Iconix brands in the region.

Prior to their current role, Guido worked as a Social Media Manager for various brands, including PONY and Ocean Pacific, where they developed brand awareness and online reputation.

Guido also has freelance experience as a Social Media Consultant, specializing in community management and digital marketing. Guido has worked with several companies, providing services such as graphic design, email marketing, and copywriting.

Furthermore, Guido has experience as a Social Media Strategist and Founding Partner at Jump! Redes Sociales. Guido has collaborated with an international team to create and implement social media strategies.

In terms of education, Guido briefly worked as an Adjunct Professor in Digital Marketing at Digital House Argentina.

Earlier in their career, Guido gained experience in press and communication while working for the Ministry of the Interior, Public Works, and Housing. Guido also worked as a Content Writer for TIMwe, a mobile marketing company.

Guido has entrepreneurial experience as the Owner/Administrator of Mostacho Bar and as a Partner/Administrator of Milanga Rock.

Overall, Guido Castignani has a diverse background in marketing, social media management, and entrepreneurship, with specific expertise in brand licensing, community management, and digital marketing strategies.

Guido Castignani's education history starts in 2006 when they attended Tea y DeporTea and obtained a Technical degree in Sports Journalism in 2008. Following this, from 2009 to 2011, they pursued a Bachelor's degree in Communication Sciences with a focus on Media Studies. In 2017, they enrolled at Universitat Abat Oliba CEU and completed a Master's degree in Digital Marketing and Social Media in 2018.