Laura Smith

Head of Client Strategy

Laura Smith is the Head of Client Strategy at ICS-digital, a top digital agency, where they focus on aligning digital strategies with business goals while ensuring effective collaboration across various teams. With a strong background in Digital PR, client service, and creative campaign delivery, Laura has shaped campaigns across multiple industries, including iGaming, Finance, and Travel. Previously, they have held leadership roles in agencies such as Jaywing and Manifest Group, and their work has been recognized with awards like CIPR’s Outstanding Young Communicator and PR Moment’s Young Professional of the Year. Laura earned a BSc in Psychology from the University of Liverpool and has built a diverse skill set that emphasizes insight-driven and innovative strategies.

Location

Leeds, United Kingdom

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