Ana Milicevic

Ana Milicevic is a seasoned professional with extensive experience in digital media, advertising technology, and management consultancy. As Principal and co-founder of Sparrow Digital Holdings since June 2015, Ana leads a boutique consultancy specializing in product development, strategic partnerships, and market entry for various sectors, including ad tech and media. Previous roles include Senior Vice President at Signal™, where a new global professional services line was created, and Lead Industry Consultant at SAS, focusing on digital business strategies. Ana's leadership experience also includes significant positions at Adobe, Demdex, MusicToGo, and JohnQ Media. Ana holds a Bachelor's degree in Computer Science from the American University in Bulgaria.