Pavithra Kumar Hardageri (PK) is an accomplished professional with extensive experience in strategic sales and portfolio management across various technology sectors. Currently serving as a Director on the Board of Directors at Idhyha Creatives & Technology, PK has demonstrated a strong ability to lead growth initiatives and implement data-driven sales strategies, including the adoption of AI tools for enhanced customer engagement. Previously, PK held key leadership roles, including Chief Sales Officer at Jointworks Solutions and Head of Brand at Zazzy, focusing on human-centric design. With a solid foundation in digital sales strategy, data analytics, and team leadership, PK has consistently driven revenue growth and optimization, leveraging expertise in customer relationship management. Academic qualifications include a Bachelor's degree in Design and Visual Communications from Madras Christian College.