Guillem Rufí Batiste is an experienced professional in digital marketing and communication, currently serving as Responsable de digital at Idilia Foods since June 2023. Previously, Guillem held positions at YouPlanet, where responsibilities included directing accounts and developing branded content aimed at Millennial and Generation Z audiences. At EQUIPO SINGULAR, Guillem executed 360º campaigns for luxury and technology clients, while earlier roles at Hill+Knowlton Strategies España involved developing communication strategies and managing public relations. Educational background includes a Master's in Business and Institutional Communication from Universitat Autònoma de Barcelona and a Bachelor's degree in Advertising and Public Relations from Universitat de Barcelona.
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