Ayu Kusuma

Ayu Kusuma is a seasoned professional with a diverse background in content management, business development, and creative strategy. Currently serving as a Content Manager at IDN Media since May 2023, Ayu leads the planning and execution of content programs, collaborating with cross-functional teams to enhance content performance and user engagement. Previously, as a Business Development Manager at BIGO from January 2021 to May 2023, Ayu organized live data for intermediary agents and broadcasters while planning activities for application features. Earlier roles include a Creative Strategist at The Amari Group and a Growth Associate at The Shonet, where Ayu focused on social media strategies, content creation, and lead generation. Ayu began a career in production as an Assistant Director at RYCH Pictures Production House. Ayu holds a Bachelor of Arts in Mass Communication/Media Studies from LSPR Communication and Business Institute, completed in 2018.