Arisha Smith

Founder and Managing Partner at Idyllic Agency

Arisha Smith has over 20 years of work experience in the marketing and digital media industry. Arisha began their career in 2000 as a Marketing Specialist at award solutions, inc. In 2003, they joined Reach Media Inc where they held three roles: Senior Program Manager, Interactive Media, Ad Ops Manager, and Sales Marketing Manager. In 2008, they became the Director, Sales Strategy & Planning at IAC. From 2009-2011, they held the role of Digital Strategist at Vibe Media Holdings, LLC and Strategic Account Manager at Microsoft. In 2010, they founded and became Managing Partner of Idyllic Interactive. From 2013-2014, they were the Chief Marketing Officer and President at Inflex Digital. Since 2019, they have been the Chief Growth Officer at Streamlytics, where they lead internal and external business intelligence for Streamlytics products, and is responsible for alignment between marketing, sales, product, and engineering.

Arisha Smith attended Florida Agricultural and Mechanical University from 1994 to 1998, where they earned a Bachelor of Science in Business. Arisha then continued their studies at the same university, graduating in 2000 with a Master of Business Administration in Management Information Systems.

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