IFFCO Group
Mahmoud DEBEIKI is a seasoned sales and marketing professional with extensive experience in the FMCG sector, currently serving as the Head of Trade Marketing, Sales & Distribution for IFFCO Group since July 2020. In this leadership role, Mahmoud manages a comprehensive product portfolio and a skilled team, implementing go-to-market and route-to-market strategies. Previous positions include overseeing Modern Trade Sales & Distribution at IFFCO, where Mahmoud enhanced brand presence in multiple temperature categories, and as Sales Manager at Emirates Snack Foods, achieving significant growth and successful brand launches. Earlier career experience includes key account management in the beverage industry and consumer marketing roles at British American Tobacco, complemented by a solid educational background in Electronics and Communications Engineering from Arab Academy for Science, Technology and Maritime Transport and the American University of Sharjah.
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