Keith Hartsfield

Keith Hartsfield is an accomplished executive with extensive experience in product leadership and operations across various technology companies. Currently serving as Chief Product Officer at iFIT, Hartsfield previously held the position of Executive Vice President and Chief Product Officer at iRobot. Additional roles include Board Member at Intellecy Inc and Chief Operating Officer at Green Edge Technologies. Hartsfield's background includes significant contributions at HP, where roles included Vice President of Z Products, VP of Mobility Products & Workflow Transformation, and VP of Mobility. Hartsfield holds an MBA in Finance from The Wharton School and a Master’s degree in Electrical Engineering and Applied Physics from Case Western Reserve University.