Laura Zadravetz

Laura Zadravetz is a seasoned marketing professional with extensive experience in leadership roles across various organizations. Currently serving as Vice President of Marketing for North America at IFS since January 2022, Laura drives marketing and business development initiatives for a $1 billion software company. Previously, as VP of Global Field Marketing at Inoapps, Laura contributed to marketing strategies for a global Oracle Partner. At Phrasee, Laura held the position of VP Global Demand Generation, focusing on AI-driven marketing solutions. Laura's earlier tenure at IFS includes serving as Director of Marketing Communications and Director of Marketing - Service Management at The Frantz Group. With a Bachelor of Science in Consumer Science from the University of Wisconsin-Madison, Laura has built a robust career in marketing and operations since beginning in inside sales at R&J Medical Supplies Inc.