Patrizia Fioretti

Patrizia Fioretti's work experience includes various leadership positions in the technology industry. Patrizia currently serves as the Vice President Strategic Alliances EMEA at IGEL Technology, where they build and manages partnerships with global software and hardware partners, focusing on strengthening enterprise relationships. Previously, they held the position of Vice President Channel EMEA at IGEL Technology, overseeing the transformation of the company from a hardware to a software vendor and managing the EMEA channel team.

Prior to IGEL, Patrizia Fioretti worked as the Director Channel Sales DACH at IGEL Technology GmbH, where they implemented a new channel strategy and developed a strong network of business partners across the virtual desktop infrastructure industry. Patrizia also served as a Channel Manager Central Europe at Ivanti Germany GmbH (formerly AppSense GmbH), leading the restructuring of the partner network and successfully acquiring major reseller accounts.

Before their roles in the technology industry, Fioretti gained experience in sales and leadership positions at Wave Systems Corp., where they served as the Channel Sales Director CEUR and EEUR, establishing partnerships and generating business leads. Patrizia also worked as an Inside Sales Manager at Wave Systems and held a position as a License Sales Specialist & Team Leader Security at Ingram Micro Distribution GmbH.

Earlier in their career, Fioretti worked as an Inside Sales representative at USRobotics Deutschland GmbH. Patrizia also gained sales experience in the airline industry, serving as the Sales Director Germany South at British Airways and working in sales at Delta Air Lines.

Overall, Patrizia Fioretti has a diverse and extensive background in building and managing partnerships, channel sales, and strategic leadership roles in the technology industry, as well as experience in sales and management positions in the airline industry.

Patrizia Fioretti has attended Munich Business School and various sales seminars. Patrizia holds a degree as a Foreign Language Correspondent & Autodidact. Additionally, they have certificates in CRN's 2021 Women of the Channel from CRN and a Fitness Coach C-License NA from the Sports Academy.