Carrie Zigbuo

Carrie Zigbuo is a Senior Marketing Manager at IGT, where they formulate strategic direction for the Tennessee Lottery’s marketing and sales organization. Previously, Carrie worked at PureRED Integrated Marketing as both an ECommerce Account Coordinator and Executive, contributing significantly to eCommerce strategies for clients like Dollar General and Lowe's. Carrie also held the role of Ecommerce Manager at Vanderbilt University, focusing on B2B strategy and supplier relationships. With a Bachelor of Business Administration in Entrepreneurship and Marketing from the University of Dayton, Carrie is known for their creativity, problem-solving skills, and collaborative approach to digital marketing.