Amanda Zeni

Amanda Zeni serves as the iRetail Marketing Manager at Iguatemi S.A. since October 2014, overseeing international and luxury brands like Birkenstock and Christian Louboutin in Brazil. Previous roles include managing marketing strategies at Iguatemi Alphaville and serving as Senior Marketing Analyst at C&A, where responsibility included overseeing a comprehensive marketing plan and numerous campaigns annually. Earlier experiences feature positions in public relations and as a marketing assistant, complemented by a journalism degree from Universidade Presbiteriana Mackenzie and further education in fashion and executive education at FGV and Faculdade Santa Marcelina.