Connor Smith

Vice President, Masterbrand Strategy + Awareness at IHG

Connor Smith has extensive experience in brand management and marketing, having worked in various roles at IHG Hotels & Resorts, Kimpton Hotels & Restaurants, and Yahoo!. With a Bachelor of Arts in Spanish and Business Administration, Connor has successfully led global brand strategy, creative direction, and brand management for multiple organizations. Connor has a proven track record of driving revenue growth, increasing brand awareness, and developing successful marketing campaigns. Connor's expertise lies in transforming brands, developing brand architecture, and executing integrated marketing initiatives.

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