Culinary and Menu Strategy

The Culinary and Menu Strategy team at IHOP is responsible for developing innovative menu items and enhancing existing recipes to elevate the dining experience. This team conducts market research, analyzes food trends, and collaborates with chefs to ensure the brand remains competitive while maintaining the quality and signature flavors that IHOP is known for. They also oversee culinary training and recipe standardization across all locations to ensure consistency and excellence in every dish served.