Fanny Yu is an experienced design professional currently serving as Design Manager for the IKEA App & Omni CX on a global scale, guiding product vision and user-centered experiences while supporting IKEA's sustainability goals. Fanny has over a decade of experience as a freelance Design Consultant and previously held key roles including Senior UX Lead at Rodan + Fields, where leadership of a redesign project significantly improved efficiency for hundreds of thousands of consultants, and Senior User Experience Designer at Macy's, focusing on enhancing customer engagement. Fanny's design expertise spans various industries, including positions as Senior Designer at fuseproject, Visual Experience Designer at myWebRoom, and Design Instructor at Instituto de Diseño de Valencia. Fanny holds a Master's degree in Graphic Design & Digital Arts from the Academy of Art University, alongside a Graphic Design degree from Instituto de Diseño de Valencia.
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