Fredrik Henrysson

Fredrik Henrysson is an experienced integrated media specialist currently working at IKEA since June 2024, focusing on campaign performance analysis and budget optimization. Previously, Fredrik held various roles including senior web analyst, marketing specialist, and product content manager at KAN, where collaboration with notable clients occurred. Other roles include digital project manager and web analyst at Publicis Sapient, project manager for digital marketing at Assa Abloy Entrance Systems, and global web manager at Diaverum. Fredrik has also worked as an independent consultant and held positions at Citibank, VIVA! Communications, 3 Mobile, and Mandator. Fredrik's educational background includes a Bachelor of Arts in Journalism and Mass Communication from the University of Iowa and independent courses in Computer Science from KTH Royal Institute of Technology.