Jessica Perondi is a Senior Service Designer at IKEA, specializing in enhancing in-store experiences that engage customers and co-workers through a blend of digital and physical elements. Prior to this role, Jessica served as a Senior Experience Researcher at IKEA, focusing on improving employee experiences and delivering user-centered insights. With a strong background in design strategy, Jessica led research teams at No One, utilizing qualitative and quantitative methods to inform omnichannel strategies. Notably, as the Director of Research and Digital Strategy at 3YZ, Jessica managed a team focused on innovative digital content for major clients. Earlier experience includes contributions to marketing strategies for Lojas Renner and Olympikus. Jessica holds a degree in branding, marketing, and management from ESPM.
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