Manuela Gomes Ribeiro

Manuela Gomes Ribeiro has a diverse work experience with various companies and roles. Manuela'smost recent position was as a Senior UX Designer at ilegra, where they were responsible for researching, ideating, designing, and prototyping financial market journeys. Manuela worked closely with stakeholders to bridge business needs and user requirements, and ensured the involvement of developers, QAs, and other UX team members in the product development process. Prior to that, they were a UX Designer Pleno at ilegra, where they contributed to the digital transformation of established companies by working in agile teams and collaborating with product owners, QAs, BAs, and developers.

Before joining ilegra, Manuela worked as a UX Designer at Fohat, where they analyzed existing flows, improved usability, developed new features, and redesigned the customer journey. Manuela also played a role in changing internal processes to align the design structure, introduced the concept of dual tracking, and collaborated with product owners.

Additionally, Manuela has experience as a UX Designer at Coopers Digital Production, where they worked on a project to restructure the Google Merchant and Google Ads platforms, improving usability and creating intuitive user experiences. Manuela analyzed current flows, mapped touchpoints, redesigned workflows, and created wireframes and prototypes using Figma.

Earlier in their career, Manuela worked at Operand, first as a Customer Success Analyst, where they helped clients in marketing, advertising, and design industries achieve better results through the Operand platform. Manuela provided consultancy, developed training materials, and formulated internal strategies. Manuela later became a Customer Success Associate, responsible for onboarding and ongoing support for small and medium-sized clients, diagnosing and consulting on organizational processes.

Manuela also has experience as a Freelance Product Designer, where they had various projects from 2016 to 2018. Manuela worked as a Research Intern at the Federal University of Paraná, contributing to the Ciclos Project by conducting data analysis, user requirement determination, and report writing. Manuela also conducted benchmarking research.

Earlier in their career, Manuela worked as a Call Center Telemarketer at BTCC Call Center, where they actively sold television, telephone, and internet plans and resolved customer conflicts. Manuela also worked as a Project Intern at CNPq, where they were responsible for removing, cleaning, cataloging, and reorganizing pieces in the Foundry Museum collection.

Overall, Manuela Gomes Ribeiro has a strong background in UX design, with experience in research, ideation, prototyping, and collaborating with cross-functional teams. Manuela has worked with various companies and industries, contributing to digital transformations and improving user experiences.

Manuela Gomes Ribeiro has a diverse education background. Between 2015 and 2018, they attended the Universidade Federal do Paraná, where they pursued a Bachelor's degree in Product Design. Prior to that, from 2011 to 2012, Manuela attended the Escola Técnica Tupy, where they obtained a Technical degree in Administration, Business, and Marketing.

In addition to their formal education, Manuela has also obtained several certifications. In September 2022, they completed the "Programa de OKRs ilegra" from ilegra. Manuela also earned a certification in "Design Emocional: Como Despertar Sensações e Sentimentos nas Pessoas" from LinkedIn in June 2022.

In April 2021, Manuela received a certification in "Comunicação Consciente" from the Instituto CNV Brasil. In January 2021, they completed the "Visual Elements of User Interface Design" certification from the California Institute of the Arts. As early as September 2020, Manuela obtained the "An Introduction to Human Rights" certification from Amnesty International.

Manuela's education history and additional certifications demonstrate their commitment to expanding their knowledge and skills in various fields, including design, administration, marketing, and communication.