Martina Boidi has extensive experience in e-commerce and project management. Martina is currently the Global Head of eCommerce Experience - Innovation & Project Management at illycaffè since July 2023. Prior to this role, they served as the Head of eCommerce Europe at illycaffè and as the Global Senior E-Commerce D2C & Operations & Project Manager.
Before joining illycaffè, Martina worked as the Global E-Commerce Manager at Prada Group. Martina also served as the Global E-Commerce and Digital Merchandising Manager at Patrizia Pepe, where they were responsible for driving revenue growth and executing the commercial strategy.
Martina's experience in e-commerce includes their role as the E-Commerce Manager EMEA at Luxottica, where they led the e-commerce strategy and coordinated cross-functional teams to improve the online customer experience. Martina also held various positions at vente-privee, including Senior E-Commerce Manager and Assistant E-Commerce Manager.
Earlier in their career, Martina worked as a Marketing Brand Manager Assistant at Ferrero UK ltd and as a Junior Credit Analyst at Banca Intermobiliare di Investimenti e Gestioni SpA.
Martina Boidi holds a Master's Degree in Management Mode, Design et Luxe from the Institut Français de la Mode, which they obtained in 2017. Martina previously completed a Master's Degree in Management from ESCP Europe in 2012 and a Bachelor's Degree in Economia e Direzione delle Imprese from the Facoltà di Economia in 2012 as well. There is no information provided about their education prior to 2007 or any additional degrees or studies at the Institut Français de la Mode.
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