Imaginuity
Rachel Frey is a skilled professional in media management with extensive experience in various roles across multiple companies. Currently serving as Manager of Buying & Traditional Media at Imaginuity since September 2020, Rachel has previously worked as a Media Planner at The Integer Group and held the position of Senior Associate in Integrated Investment at UM Worldwide. Earlier career roles include Media Account Coordinator at Moroch Partners and Office Administrator at RJ Allen & Associates. Rachel began their career as a Corporate Event Planner intern at Infor. An alumna of the University of Mississippi, Rachel earned a Bachelor of Applied Science degree in Hospitality Administration/Management in 2015.
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Imaginuity
Imaginuity delivers transformative results to clients by effectively managing the complexity of today’s marketing ecosystem to drive the most efficient customer conversions.The best ways for most companies and brands to market themselves have significantly changed. A profusion of new tools, platforms, and digital technologies are now enabling amore insightful, holistic approach to marketing planning, better customer understanding, and improved ways to convert new customers more efficiently.Instead of making things easier, this transformation has made marketing much more complex. The proliferation of technology has created more ways to reach and engage with customers. To manage today’s marketing complexity, Imaginuity helps forward-thinking organizations find ways to insightfully connect the dots between multiple customer touchpoints throughout the path to purchase.Our simplified approach delivers the right message to the right customer at the right time on the right channel, all the way down to their device of choice. The results? Better outcomes, more satisfied customers, and improved marketing operations.