Bassem Wessa

Performance Marketing Lead

Bassem Wessa, MBA, CIM, is a strategic digital marketing leader with over 13 years of experience in the healthcare and medical device sectors. Currently serving as the Performance Marketing Lead at Imdad, Bassem plans and executes tailored digital strategies for GCC markets while optimizing multi-channel campaigns. Previously, Bassem held roles at Harmony Medical Group as a Digital Marketing Manager, overseeing a team and enhancing brand visibility, and at Merck Group as a Senior Key Account Manager, achieving significant sales targets. Bassem completed a Master of Business Administration from the Arab Academy for Science, Technology and Maritime Transport and has pursued various digital marketing certifications.

Location

Dubai, United Arab Emirates

Links


Org chart

This person is not in the org chart


Teams

This person is not in any teams


Offices

This person is not in any offices