Mads Bøgh Larsen

Mads Bøgh Larsen has extensive experience in digital marketing and e-commerce. Mads Bøgh has held various leadership roles, including Head of e-commerce, digital marketing, and CRM at Imerco, Head of Digital Marketing & Paid Media at YouSee, and Head of Digital Marketing/Director of Direct Channels at ALDI Danmark. Mads has also worked as a Senior Digital Marketing Manager and Senior Digital Marketing Strategist at TDC Group, and as a Senior digital marketing specialist at IIH Nordic. Mads Bøgh has a strong background in data-driven marketing and has worked with notable clients in the Telco, Retail, Banking/Finance, and Medical industries. Mads is skilled in digital strategy, content marketing, and campaign management.

Mads Bøgh Larsen pursued their education in the field of marketing. Mads Bøgh attended Copenhagen Business School from 2008 to 2010, where they earned a cand.merc. EMF degree in Marketing. Prior to that, from 2005 to 2008, they completed their Bachelor's degree in Economics at the same institution. In 2007, Mads also had the opportunity to study at the University of Richmond - Robins School of Business for a brief period, focusing on Business and Marketing.

In addition to their formal education, Mads obtained various certifications to enhance their expertise. In 2014, they earned an advanced certification in video advertising from Google. Mads Bøgh also acquired a certification in Display Advertising Advanced from Google in the same year. In 2013, Mads became a Bing Ads Accredited Professional through Microsoft. Further certifications include the Google Analytics Individual Qualification Certificate in 2013, the Google AdWords Qualified - Search Advertising Advanced in 2012, and the Google Advertising Fundamentals Exam in 2012. Finally, they attained a certification in Google shopping, although the specific details regarding the month and year of acquisition are unavailable.