Amanda Barnes is a seasoned marketing professional, currently serving as a Product Marketing Manager at impact.com since June 2023, where Amanda spearheads the go-to-market strategy for the customer referral solution, Advocate. Prior experience includes roles as Senior Manager of Integrated Marketing at BambooHR, focusing on integrated campaigns and demand generation initiatives, and Senior Digital Marketing Manager at Nuun Hydration, where Amanda successfully managed a $2M media budget to drive consumer acquisition. Amanda has also held various positions in digital and channel marketing across well-regarded companies such as Skullcandy Inc., DPS Skis, and Impinj. Educationally, Amanda holds a Bachelor of Science in Communication Studies from Western Washington University and furthered expertise with recent coursework in Product Marketing from Product Marketing Alliance.
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