Benno Clausen

Benno Clausen started their work experience in 2004 as an Operations Manager in the food department at Bilka Slagelse. Later, they worked as a Food Buyer at EDEKA DANMARK A/S, where they were responsible for chilled food and tasks such as category management, sourcing, private label development, and marketing. Benno then became a Private Label Buyer at EDEKA Zentrale AG, before joining Retail Institute Scandinavia as a Consultant. From 2010 to 2011, they worked as the Purchasing Manager for WhiteAway.com and Skousen, leading online white goods retailer and a prominent white goods retail chain in Scandinavia and Denmark, respectively. In 2012, Benno became the Nordic Private Label Buyer at Coop Trading A/S, responsible for private label sourcing for Coop Denmark, Coop Sweden, Coop Norway, and Inex. Benno then transitioned to Sander Sko as an E-Commerce Manager, overseeing the online stores shoeworld.dk and easyshoes.dk. From 2013 to 2015, they worked as the E-Commerce Manager at Salling, responsible for ecommerce, B2B sales, mail order, and online marketing. In 2016, Benno joined Krifa as an Ecommerce Consultant, where they created state-of-the-art digital personalized omnichannel user journeys for leads and members, built a marketing automation setup, and worked on various responsibilities such as lead nurturing, lead capture, growth marketing, GDPR compliance, data modeling, content modeling, online sales and marketing, conversion optimization, BI/KPI analytics, and project management. Currently, they hold the position of Senior Marketing Automation Consultant at IMPACT Extend A/S.

Benno Clausen's education history includes the following:

- In 2021, they completed the Product Manager Nanodegree Program at Udacity, specializing in Product Management.

- From 2002 to 2004, they attended Aarhus University, where they obtained a degree known as HD-A in Marketing Management.

- Between 1995 and 1998, they studied at Aabenraa Købmandsskole / International Business College, earning a degree known as HHx in Math, Marketing, and Economics.

In addition to their education, Benno Clausen holds two certifications:

- Benno is a Salesforce Certified Marketing Cloud Email Specialist, which they obtained in December 2021.

- Benno also has a Prince2 foundation certification, but there is no information available regarding the institution from which they obtained it or the exact date.