Imperia SCM
Ramón Cuello Núñez is an experienced marketing professional currently serving as Head of Marketing at Imperia SCM since August 2022, where responsibility includes leading global marketing strategy to enhance SaaS B2B growth through inbound marketing, demand generation, and brand positioning. Prior experience includes roles such as Marketing Lead and Digital Marketing Specialist at SPANISH PRO FOOTBALL, Marketing and Communication Manager at Barreira Arte + Diseño, and Marketing Communications Manager at PICONTÓ. Ramón also co-founded Safeevent, focusing on crowd management and safety for events. Educational background encompasses a Master's in Digital Marketing and Communication from IMF Smart Education, along with degrees in Industrial Design Engineering and a Master's in Design Engineering from Universidad de Zaragoza and Universitat Politècnica de València, respectively, as well as a Master's in Education from VIU - Universidad Internacional de Valencia.
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Imperia SCM
We provide to our clients tools for managing and optimizing their processes in the area of operations through an innovative, advanced and user-friendly software solution. Analytics Demand Planning (ADP) is a complete solution to support the demand forecasting process, based on two key pillars: 1. Easy-to-use: the solution is fully integrated inExcel, providing great ease of use and minimum implementation times. “If you know how to use Excel, you know how to use ADP”. 2. Collaborative planning: the tool is developed under a collaborative environment in which all members of the organization can be involved in the process, improving the decision-making process.Furthermore, it has great computing power based on statistical models and a wide range of advanced functionalities that add extra value to the product. Such as reference segmentation, intelligent cleaning of historical data series and integrated dashboards for sales and forecast analytics.