Rana Basharat Faraz (MBA-Marketing)

Rana Basharat Faraz has a diverse work experience spanning various industries. Starting in 2011, they worked as a Marketing Coordinator at SHAHKAM INDUSTRIES in the textile industry, where they managed customer relationships, approvals, and production coordination. Rana Basharat then moved on to Dunia Finance L.L.C in 2012, working as a Sales Officer in the direct sales department, specializing in credit cards, loans, and other financial products. In 2013, Rana worked as a Sales Marketing Coordinator at LK cosmetics L.L.C, where they coordinated with the head office and customers to manage affairs and provide customer feedback.

In 2015, Rana joined SIEMENS as a Sales & Marketing Coordinator, responsible for submitting offers, conducting negotiations, and winning projects. In 2018, they worked as a Sales Marketing Manager at FairCheez and simultaneously as an Assistant Marketing Manager at Yamaha Motor Pakistan, where they executed marketing campaigns, managed universities' relationships, and facilitated alliances with malls for promotional campaigns.

Rana's career then transitioned to the education sector, starting in 2021 as a Deputy Manager Marketing at Riphah International University, overseeing ATL, BTL, and TTL marketing campaigns. In 2022, they became the Manager Brand/Marketing & OIA at the University of Management and Technology, leading the marketing team and achieving enrollment goals. Most recently, Rana joined the Imperial College of Business Studies in 2023 as a Deputy Director of Marketing, responsible for developing marketing budgets and implementing business development strategies to enhance admissions.

Rana Basharat Faraz completed a Master of Business Administration (M.B.A.) degree in Service Marketing & Management from COMSATS Institute of Information & Technology, Lahore, Pakistan. This educational achievement occurred from 2009 to 2011. Additionally, Rana Basharat Faraz obtained a certification as a Social Media Marketing Expert from PNY Trainings in August 2018.