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Rose Lloyd

Senior Digital Marketing Manager at Imperial War Museums

Rose Lloyd has a diverse work experience in digital marketing and communications. Rose is currently working as the Senior Digital Marketing Manager at Imperial War Museums since November 2022. Prior to that, Rose held positions at Bugaboo, Henley Business School, PPG Industries, and DMC PR. At Bugaboo, they served as the Senior Performance & Social Manager from November 2020 to November 2022, where they led CRM and affiliate marketing strategies, as well as paid media strategies for the UK, Nordics, and Australia. At Henley Business School, Rose worked as the Digital Insights Manager from February 2019 to November 2020, focusing on social media planning, audience expansion, and campaign coordination. Rose also worked as a Senior Digital Engagement Executive at Henley Business School from August 2017 to February 2019, where they promoted PR campaigns and provided social media expertise to internal stakeholders. Rose's earlier roles include Marketing Communications Executive at PPG Industries from August 2016 to July 2017, and Account Executive at DMC PR from June 2015 to July 2016, where they implemented PR campaigns for various brands.

Rose Lloyd's education history starts with their obtaining a Bachelor's Degree in Classics and Classical Languages, Literatures, and Linguistics from the University of Reading, where they studied from 2012 to 2015.

In 2018, Rose enrolled in the Oxford College of Marketing and pursued a CIM Level 6, Digital Diploma in Professional Marketing, which they completed in 2019.

Most recently, in 2021, Rose participated in a Marketing Week Mini MBA with Mark Ritson, earning a Mini MBA in Marketing.

In terms of additional certifications, Rose obtained the following:

- In January 2019, they completed Google Analytics for beginners through Google.

- In June 2020, they obtained the Advanced Google Ads certification from LinkedIn.

- Also in June 2020, Rose earned the Advanced Google Analytics certification from Google.

- Additionally, in October 2020, they completed Photoshop CC 2019 Essential Training: The Basics from LinkedIn.

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