Jan Willem Goed is an experienced professional in sales and business development, currently serving as the owner of Larix Media since 2005 and as a partner at Improvers since September 2021. Goed has held various positions including Programmamaker at Empyre, Business Development Consultant at Metaplan Consultants, and Supply Manager at Justpremium, contributing significantly to independent consultancy, advertising technology, and media sectors. Previous roles also encompass business development and sales positions at AdRepublic, De Groene Amsterdammer, IEX, Weekbladpers Tijdschriften, and Reed Business. Education background includes attendance at HBO University.
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