Reagen Anderes

Reagen Anderes is a seasoned marketing professional with extensive experience in digital marketing and shopper engagement. Currently serving as Sr. Director of Digital Shopper Marketing at IN Marketing since August 2015, Reagen leads initiatives for Dr Pepper Snapple Group with a solid understanding of omni-channel marketing. Prior experience includes a tenure at Sq1 from June 2010 to August 2015, where Reagen held multiple roles, including Sr. Director of Digital Marketing, directing digital strategies and managing a team across various digital channels. Additionally, Reagen contributed to Friends of Katy Trail in 2009 as an Associate of Marketing. Educated at Southern Methodist University with a BS in Business/Corporate Communications, Reagen possesses a diverse skill set encompassing research and analytics, digital strategies, user experience, and CRM.